Brand Power Partners
Brand Power Partners is an excellent resource to tackle strategic brand issues. They have excellent client side experience, backing up the practical with professional understanding of the role of brands and the communications process. They are extremely energetic, self motivated and able to swiftly build and assimilate data and information. I was also impressed with their Project management skills, communications abilities and capability to convey and sell their recommendations to Executive management. The project has been fully adopted and has transformed our thinking and understanding of Portfolio Management and Brand Architecture. Some additional output- including assisting the search for an appropriate Advertising Agency- really added value and clarity to our business. A strong recommendation!
A. Palmer, VP International Marketing, Cadbury Schweppes